
personal brands
advertisements
promotional
campaigns
brand
storytelling
Case 01- UAPP
@uapp.uk — Promotional Campaigns
2025-6 • Advertisement • Instagram
Challenge: Create a visually interesting storylines to showcase the importance and diversity of services.
Approach: Looping reel, quick cuts with different visual hooks to get audience's attention.
Result: 55.8k-79.5k views.
Shot list, filming, editing.
@kclsu — Promotional Campaigns
2024-5 • Food+drinks • Instagram+Tiktok
Challenge: Highlight the process of creating the product whilst giving it personality.
Approach: Lofi reels with dynamic shots and quick cuts to match the energy of the product.
Result: > 20.1k views.
End-to-end; directing, filming, editing.



